Oriental Trading Company Company

Oriental Trading Company has one simple mission: to make life more fun. For individuals, nonprofits, churches and schools, we provide countless reasons to share smiles while making all of life's moments more special.

We’re the nation’s largest direct retailer of value-priced party supplies, arts and crafts, toys and novelties, and a leading provider of teaching supplies and home décor. Our company has a history of fun that spans for the better part of the last century. Founded in 1932 in Omaha, Nebraska by a Japanese American, we were one of the nation’s first wholesale providers of novelties and gifts. Today, we offer more than 60,000 products and have continued our long-standing commitment to excellent customer service by offering the best selection at the best price.

With a corporate vision to “Make Life More Fun,” we spread joy and smiles to millions each year through a robust family of brands; Oriental Trading, Fun Express, Fun365, MindWare, SmileMakers, Halloween Express and Morris Costumes.

For 90 years, we've helped friends and families around the world spark imaginations and celebrate special moments. Spreading fun one smile at a time? That's our specialty!