Now Optics Company

Now Optics is the fastest growing, founder-led, and privately owned eye care provider in the United States. We believe quality eye care should be easy, accessible, and affordable for all people. Our brands, My Eyelab and Stanton Optical, consistently rank among the nation’s top optical retailers. We continue to expand with nearly 200 corporate and franchise locations in 27 states, and lead the industry in telehealth. Our independent doctor network has delivered over 1 Million telehealth eye exams to-date.

Mission: Making Eye Care Easy

Vision: We believe in modernizing the eye care experience for all people.

Values: iCARE

Integrity: We see integrity as building a foundation of trust with our customers, employees and stakeholders by communicating honestly, ensuring consistency and delivering on our commitments.

Collaboration: We see collaboration as combining the talents of a diverse group, offering proactive communication, and being open-minded to new ideas.

Accountability: We see accountability as taking initiative, delivering our best in all we do, accepting responsibility for our actions and taking ownership of results.

Respect: We see respect as prioritizing human relationships, being present, connecting with transparency and empathy.

Empowerment: We see empowerment as making purpose-driven decisions to support the company vision, showing appreciation for others, and taking care of the individuals we serve.